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Established in 2010, URBAN eat create a handcrafted range of sandwiches, salads, prepared fruits, hot eats and indulgent snacks with the aim of creating an oasis in your day!

Our passionate team of development chefs work round the clock to create a host of exciting new products inspired by emerging food trends from across the globe … so watch this space!

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For all media and PR enquiries, please contact Adelie@mercieca.co.uk.


The URBAN eat competition Crafty Kids, and the winner

T’was the night before the festive period, when all through the office, not a sandwich was stirring, not even a chef. The boxes of glitter, glue, paint and sequins were delivered to our door…

(Guess poetry is not my forte in life.)

And that was how the marketing team came up with the idea of our December competition Crafty Kids! I kid – Seeing as we love our potato printing and getting arty and crafty, we decided that it’d be a great idea to encourage children to embrace their inner artists.

The competition ran between the 1st and 24th December 2014, with daily arts and crafts prizes to be won, with the biggest prize up for grabs on the 25th: a voucher for £2000 worth of art supplies. As soon as the competition launched we had a fantastic response, with entry numbers completely exceeding our expectations: we saw an average of nearly 200 entries per day!

Personally, I had lots of fun ordering all the prizes as they included lots of glitter, and as soon as the parcels arrived in the office you saw how adults are well and truly nothing more than big kids! And my days at work certainly got a bit more entertaining, if not a bit sad when I had to pack the prizes into boxes to send off to the winners.

After the competition, I was tasked with contacting a few of the prize winners to see if a) they’d received the prizes and b) they’d created something wonderful with them. It soon become apparent that the prizes had been received but not used due to the lessons being hectic! However, I did get a couple of pictures from our day 16 winner, Bex Allum, who was awarded a set of crowns and glitter glue paint to decorate with! Check out these photos she sent in to us.



The winner of the £2000 prize bonanza was Clifton After School Club in St. Peter Port, Guernsey, courtesy of Jade Hewlett who works as an assistant at the club. Jade entered the competition for 21 days out of the 24 available – looks like her commitment truly paid off! So, seeing as some of the team had never been to Guernsey, we decided to send John, our Head of Marketing, off to meet the winners – he even had to get a tiny plane to get there!


The after School club runs every day until 6pm and has over 40 children that attend. The groups are usually made up of 25 children aged between 4 -10 years from two schools: the Notre Dame du Rosaire Catholic Primary School and Vauvert Primary School.

The club manager, Jamie Hill, has said that the club provides the community with the option of childcare for a low fee, as many of the parents work full time on low incomes. The club itself does not receive any grants, which shows they are a well-deserved winner as this will benefit all the children giving them the opportunity to embrace their inner creativity.


Above is a picture of Guernsey from the club room and below, from left you can see our Head of Marketing John, stood next to Jade, Anne and Jamie, who help organise the club, holding their commemorative ‘Crafty Kids’ winner picture.


So congratulations to all our ‘Crafty Kids 2014’ competition winners; we hope everyone enjoyed the prizes and has put them to good use. If your school won, we’d love to see photos of your crafty creations. Feel free to share them with us on Facebook and Twitter.

We’ll be running the Crafty Kids competition again in December 2015, so keep your eyes peeled!